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Can following your gut feelings lead to some of the best decisions? It seems naive, even ludicrous, to think so. For decades, books on rational decision making, as well as consulting firms, have preached “look before you leap” and “analyze before you act.” (Gerd Gigerenzer : Gut Feelings .The Intelligence of the Unconscious)
Especially in finance to take investment decision using your stomach is still considered ridiculous .
But after years and years of poor results of the so called “expert” we have to reevaluate our gut feeling .

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